VNA Today | VNA Hoy
VNA Today is a weekly video series promoting health and wellness throughout the entirety of VNA Health Care’s service area. Two weekly episodes range from 3 to 8 minutes in length and are produced in English (with Spanish captions) and in Spanish (with English captions).
Each episode is distributed via a paid media plan in 4 separate geographies: Aurora, Joliet, Elgin and Elmhurst. In addition, they are distributed organically across social media platforms, and are viewed daily across waiting room monitors in all 16 of VNA’s clinics.
The videos are hosted by David Miranda, a bilingual radio and TV personality with over two decades of broadcast experience, and feature the expertise of one or more of VNA Health Care’s team members and partners. Doctors, registered nurses, nutritional counselors, and dentists all come together to effectively communicate the value and benefits of VNA’s advice and services.
The Data
120 Episodes published: 60 in English and 60 in Spanish over 60 weeks.
- 4.5 Million Impressions on Facebook in areas surrounding 12 VNA clinics in Chicago suburbs.
- Nearly 50 Thousand Results (Link Clicks).
Every episode is distributed via Facebook in 4 separate geographies and in two languages (eight different ways total):
- Aurora – English and Spanish
- Joliet – English and Spanish
- Elgin – English and Spanish
- Elmhurst – English and Spanish
We have spread awareness about 61 different topics in the medical field. We have hosted 55 different providers and staff members of VNA Health Care.
